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Scot Eisenfelder

Scot Eisenfelder CEO

Profile

Name: Scot Eisenfelder
Title: CEO
Company: Affinitiv
Phone: Private
Location: Private , Private
Summary:
Scot Eisenfelder is a 25+ automotive market veteran who has driven innovation across multiple auto sectors. Previously, Scot was Senior Vice President Strategy at AutoNation, responsible for major change initiatives in eCommerce, pricing, IT and creating a blueprint for auto retail transformation and before that served as acting CMO, focused on realigning marketing spending. Before that, Scot led JM Family’s dealer software business and was Senior Vice President Product Management, Strategy and Marketing at Reynolds and Reynolds, leading both companies through value creating sales. Scot is a Board member of Quorum, a public dealer software company. He has an MBA from Wharton School, graduating with distinction and is a Palmer Scholar. He attended Mannheim University in Germany as a Fulbright Scholar and graduated summa cum laude in Economics from Princeton.

Recent Activity

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    Connected with Tom Wengler
    Dec 7, 2018
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    Connected with Skot Waller
    Dec 7, 2018
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    Scot Eisenfelder
    Feb 9, 2018
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    Updated their profile.
    Oct 26, 2017
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    Oct 9, 2017
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    Updated profile photo:
    Scot Eisenfelder
    Oct 4, 2017
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    Updated their profile.
    Oct 3, 2017
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    Oct 3, 2017

Blog Posts

ATTN: Transparency isn't so Transparent

ATTN: Transparency isn't so Transparent

We spend a lot of time reviewing ways to improve the customer's experience whether that is through surveys, studies, or reading endless reports. Howeve…

Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing at NADA 2019

Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing at NADA 2019

BURLINGTON, Vt., January 15, 2019 – Dealer.com, the premier digital marketing solution and partner for auto dealerships, will unveil new capabil…

How Effective Are Your Automotive Dealership's Call Operations?

How Effective Are Your Automotive Dealership's Call Operations?

In reviewing phone call operations at automotive dealerships through call tracking platforms and through personal experiences, I see that it takes far too …

vAuto Acquires iReconCars: Launches iRecon

vAuto Acquires iReconCars: Launches iRecon

New platform helps dealers, partners improve used vehicle reconditioning efficiency, speed Oakbrook Terrace, IL. – January 16, 2019 –&n…

What Data Really Matters to Dealers?

What Data Really Matters to Dealers?

Conference season is upon us. As dealers go from seminar to seminar and presentation after presentation, it can cause mass confusion about what data really…

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