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ProMax has been leading the industry in automotive software for over 20 years, and offers the only complete solution for your dealership. From our award-winning CRM/ILM and Desking/Leasing modules, to our industry-first Compliance solutions and Pre-Screen products, to Lead Generation, Inventory, Dealer Websites, Direct Mail, Credit Reports and more, ProMax has all the tools you need to succeed.
ProMax introduced the industry's first special finance system in 1995, and pioneered the field again in 2003 with the first fully web-based system. In 2008, ProMax was the first to offer a fully integrated compliance package. In 2009, ProMax introduced the industry's only pre-screen tool complete with industry exclusive Auto Summary data & credit application plug-in. ProMax Unlimited and ProCredit Express remain one of only three resellers of all 3 credit bureaus in the U.S. auto industry.