Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Bart Wilson

Bart Wilson Director of Operations, Media

Exclusive Blog Posts

What a Structured Reconditioning Process Means for your Dealership

What a Structured Reconditioning Process Means for your Dealership

A high-performing used car department relies on efficiency.  How much of an impact can an efficient operation yield? Consider Southwest. Southw…

I Will Do Full Off Page SEO Update Service

I Will Do Full Off Page SEO Update Service

I Will Do Full Off Page SEO Update Service I Will Do Full Off Page SEO Update Service I Offer a Complete Search Engines Optimization off page service…

5 Star SEO Expert In Fiverr | w3ibrahim | SEO Expert

5 Star SEO Expert In Fiverr | w3ibrahim | SEO Expert

5 Star SEO Expert In Fiverr | w3ibrahim | SEO Expert I have +5 years experience about White Hat SEO (on/off page), SMM & Link building. I have a str…

It’s Official: Texting Boosts Service Satisfaction Scores!

It’s Official: Texting Boosts Service Satisfaction Scores!

The 2019 U.S. Customer Service Index Study results by J.D. Power have been published. You’ve seen the report before, but it should be more than just …

Give buyers high-quality web content - and boost your own search rankings in the process

Give buyers high-quality web content - and boost your own search rankings in the process

  Drawing traffic to your dealerhip's website can seem like a forbidding task, considering the infinite number of websites you are co…

How You Should Approach "Best Practices"

Jay Acunzo discusses how we should approach any ideas we want to implement to our dealership.  What works for someone else in your 20 Group may not be the right situation for your store.  Jay states that we need to improve our questioning skills to filter any best practice.

How do you determine if a best practice is right for your dealership?

John Goll

Very well said!

In my opinion, Best Practices are more of a general standard where to start. If you've never implemented a certain strategy before or taken on a kind of project then Best Practices give you a great framework to build off of. You should always be adapting to your market or environment though. Strategies need to constantly be optimized and tweaked to get better results or else you become stagnate.

R. J. James

Best Practices are good to know, but you need to understand your organizations culture before you try to implement them.  

Bart Wilson

RJ, what do you mean by understand the culture?  I love the approach, just trying to get some clarification.

R. J. James

@Burt...  Over the past 20 years as a manager and consultant, I have been blessed to work with a wide range of organizations (National Retailers, Major Athletic Brands, Fast Food Restaurants, Print Publishers, Non-Profits, and Start-ups).  Those experiences led me to develop and use four categories of how an Organization's Culture accepts Change. 

The following are a generalization of my experience working with Auto Dealerships:

Traditional Culture... Strongly resist Change (i.e., working with dealerships in 2004-2006 we tried to advance the idea of Websites and Internet Sales)

Conservative Culture... Forced into Change by external forces (i.e., dealerships did the minimal Website and assigned an Internet Sales Person/Manager because their OEM forced them to do it) 

Adaptive Culture... Accept Change to stay Competitive (i.e., dealerships adopted Website and Internet Sale Best Practices because their local competitors had done so)   

Innovative Culture... Aggressively seek and implement Change (i.e., dealerships that were the first to invest in technology and people to build a Website and Internet Sales competitive advantage) 

Bart Wilson

RJ, this is a great way to break it out.  I feel that we also need to look at an "act or be acted upon" slant as well.  Some dealership cultures are there because their environments have created them versus the dealerships that actively monitor and look for opportunities to improve their culture.

 Unlock all of the community & features  Join Now