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The Cost of Salesperson Turnover

The Cost of Salesperson Turnover

What does it cost you when you fail to hire and retain a new salesperson? It may be more than you think. What are doing in your store to retain your…

Top Two Reasons Your Call to Actions Need Clarity

Top Two Reasons Your Call to Actions Need Clarity

Have you ever gone online to search one of your cars for a customer? One they saw one a third party site and thought to yourself just how confusing we…

Where Are We With Texting?

Where Are We With Texting?

It has been well over a year since I last spoke about texting on the dealer level, but it does not seem that we have made that much progress in the co…

How to Make Your Customers Your (Unfair) Competitive Advantage

How to Make Your Customers Your (Unfair) Competitive Advantage

            Want to get ahead (and stay ahead) of your competitors? All you need is a great product, on…

How an Entrepreneurial Approach Makes the Service Team Better

How an Entrepreneurial Approach Makes the Service Team Better

Everyone says it: “There’s no ‘I’ in ‘Team’”. It’s one of the phrases that draws eye rolls and exaspera…

Why Buy Messaging Isn't Just A Catchy Slogan. Start Use Your Most Valuable Asset.

Why Buy Messaging Isn't Just A Catchy Slogan. Start Use Your Most Valuable Asset.

While we might understand the value in why buy messaging, there are often small disconnects between the why buy message and how it is executed on the deale…

Jim Fitpatrick of CBT News on Clarity Compressed

Jim Fitpatrick of CBT News on Clarity Compressed

This week on Clarity Compressed I sat down with someone who’s the embodiment of a career entrepreneur. Jim Fitzpatrick has been i…

What's Next for Artificial Intelligence?

What's Next for Artificial Intelligence?

We discuss the future of AI with Lance Shafer from Lotlinx. What's next for the technology and how can it better help your dealership make decision…

General Community Posts sortcreate  Become a Blogger chevron_right

F&I Express Launches Digital Solution to Help Drive Aftermarket Sales for Dealers at NADA 2019

F&I Express Launches Digital Solution to Help Drive Aftermarket Sales for Dealers at NADA 2019

Combining digital content with aftermarket product rates and programs will be a game changer for the digital retailing industry Grapevine, TX – Ja…

Please Don’t Leave Me: The Upside To Sales Empowerment

Please Don’t Leave Me: The Upside To Sales Empowerment

Anyone love their phone company? If you are like me, there is nothing I abhor more than needing to call them. Every time I call, I have to do a bit of medi…

Common Currency

Common Currency

The concept of common currency is such a great idea. Except that for the most part, people want their own currencies. Dealership employees want their own p…

Turning Recalls from Trash to Treasure

Turning Recalls from Trash to Treasure

In a twist of irony, I’ve come to realize what consumers and dealerships have in common when it comes to vehicles recalls – assessing how impor…

Witt's Wise Words: Why Inbound Phone Calls Aren't the Cash Cow You Think They Are [VIDEO]

Witt's Wise Words: Why Inbound Phone Calls Aren't the Cash Cow You Think They Are [VIDEO]

In this episode of Witt's Wise Words, Bill Wittenmyer shares why dealerships shouldn't consider inbound phone calls as the cash cows that they …

A Lesson in Successful Marketing from Rytec High Performance Doors

A Lesson in Successful Marketing from Rytec High Performance Doors

When your key product has such a wide range of benefits, marketing can become a challenge. Not that a great product is more difficult to sell, but because …

Gubagoo Offers Apple Business Chat to Help Automotive Dealerships More Easily Connect with iOS Users

Gubagoo Offers Apple Business Chat to Help Automotive Dealerships More Easily Connect with iOS Users

Gubagoo’s dealerships can enable automotive consumers to view vehicle inventory, book a test drive, and schedule a service appointment from the Messa…

Freebie Friday: Mentorship [VIDEO]

Freebie Friday: Mentorship [VIDEO]

VP of Sales, CDK Global, Bill Wittenmeyer explains the importance of a mentorship program in dealerships in this edition of Freebie Friday. …

Value and Values

Value and Values

We’re known for knowing the value of advertising, and through the years, we’ve become very familiar with our values. Value and Values. Two d…

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